On Sunday night, the New York Giants and the Dallas Cowboys battled it out for Sunday Night Football, but fans put down their tailgating parties for a special cause before the game. Country music star Rodney Atkins and former NFL star Warrick Dunn teamed up with Crown Royal to help honor and provide much-needed support for American troops overseas this Christmas season.
Rodney, Warrick and fans stuffed camo-themed care packages to be sent to Texas servicemen and women serving overseas during the holidays. For every bag stuffed, Crown Royal donated $10 to The Texas Wildfire Relief Fund, a non-profit organization supporting Texas volunteer firefighters.
Thanks to the effort by Rodney, Warrick and the fans, Crown Royal will be sending 1,000 care packages to Dallas troops. They also made an impressive $10,000 donation to the Texas Wildfire Relief Fund. 50 firefighters were on-site from local fire stations in the Dallas-Fort Worth area, and as a tribute to the firefighters, Rodney played a free concert.
Fans who weren’t able to make it out to the event can still make a donation online by visiting Facebook.com/CrownRoyal to send a personalized message to troops overseas, or TexasWildfireRelief.org to support Texas volunteer firefighters.
See pictures from the event below: